Surveys, when poorly designed and conducted, can include (and often hide) important flaws that can bias results and lead to misleading interpretations, erroneous claims, and unsound decisions. In this session, Dr. Artino will introduce six design principles that will help educators and others create high-quality surveys for evaluation and research. By the end of the forum, participants will be able to... 1. Recognize the elements of a survey; 2. Describe how cognitive processes and motivation guide the way people understand and respond to survey questions; 3. Identify poorly written survey items and other design pitfalls; 4. State several design principles; and 5. Identify the importance of conducting expert reviews and cognitive interviews. This event is an Accredited Group Learning activity (Section 1) as defined by the Maintenance of Certification Program of the Royal College of Physicians and Surgeons of Canada, and approved by the Royal College Continuing Professional Development Unit. You may claim a maximum of 1 hour (credits are automatically calculated).
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